A few days ago
is the smallest system of measurement unit called “typography” or “picas”?
I’ve an advertisement exam in the AM and can’t locate the answer. I can’t differentiate between what wikipedia is telling me, either.
HELP!
Top 4 Answers
A few days ago
Favorite Answer
You have the question mixed around.. The smallest unit of measurement in Typography is the POINT.. There are 12 Points to a Pica and 6 Picas to an Inch…
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A few days ago
Typography is the art of typesetting, not a unit of measure. The pica is the typesetter’s basic measure, and it’s equal to 1/6 of an inch. There are 12 points to a pica, so the point is actually the smaller unit of measure.
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A few days ago
Typography–art of setting type, and/or printing
Pica–12 point type, with 10 characters per linear inch
Elite–12 point type and 12 characters per linear inch (smaller of the 2 font sizes)
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A few days ago
Its picas
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