That means that whatever they sell, other places won’t go lower than the prices they sell their products at.

“…Guaranteed”

Always 😀

The store however will require a copy of the sale item or regular item price for confirmation and then they will sell at the same price or lower.

In my state we have a store that will actually call the other store for a price check.

Some places even offer better than same price or lower

http://www.azponds.com/price_beat.htm

Our price match policy is that if you find a better-listed online price on any item we carry*, let us know and we will beat the price by 130% of the difference

So if they sell a TV for $100, and some other place sells it for $90, they are being under-sold, so they will match that price.

Most places with such guarantees limit this to advertized prices.

But read the fine print, as they always try to find a way to wiggle out of it